Investors for the Future: project promotes the conservation of the Cerrado biome in Minas Gerais
- Consorcio Cerrado das Águas
- Sep 6, 2023
- 3 min read
The Cerrado das Águas Consortium launches an initiative to preserve the Cerrado biome in Minas Gerais with community support and collaborative actions.
Patrocínio-MG, September 2023. In the month celebrating Cerrado Day, the Cerrado das Águas Consortium presents the "Investors for the Future" initiative, a project aimed at involving the community in awareness-raising actions and practices for the conservation of the Cerrado biome in the Cerrado Mineiro Region, its area of operation, where those who join the initiative are investing in the future.
Investments can be made in two ways: financially or in goods and services, and joining the initiative is done through the CCA website. On the platform, the individual or company chooses how they can or want to invest to guarantee the availability of natural resources in the future, whether by supporting sustainable agriculture to mitigate climate change or supporting the restoration of native Cerrado vegetation to protect endangered species; neutralizing the carbon footprint and promoting food security and guaranteeing water availability.
The CCA, which has been working collaboratively since 2019, including various sectors such as companies, government, and civil society, sees this initiative as an expansion of its objective to aggregate efforts for environmental preservation and conservation in order to combat climate change.
“The initiative arises in the face of the advances in climate change and the irregular supply of water, which consequently impact agricultural production and all of us. UN data (2021) shows that 31% of greenhouse gas emissions come from agri-food systems. However, it is in agriculture that we find climate protection and the achievement of the goal of halting global warming at 1.5°C.”
Therefore, the CCA supports farmers in developing Climate-Smart Agriculture strategies to protect the Cerrado biome, ensure water availability, and combat the climate crisis. Investing in the future means being aware today that the ability to transform the current reality lies in our actions. Everyone can do something,” explains Fabiane Sebaio, executive secretary of the CCA.
With a focus on medium- and long-term returns, the CCA considers the present to be the capital of transformation, and it is this that will make the environment more prosperous, safe, and viable for maintaining a quality life on our planet, ensuring the well-being of all beings that inhabit it.
Two Investment Options
One of the goals of the CCA (Conscious Producer Investment Consortium) is for companies and individuals to join the initiative and benefit from this investment, converting it into sustainability actions for their corporation, engaging employees, and making the Consortium's actions known and strengthened by the involvement of more people.
To this end, two ways to support the CCA's actions have been created. When the chosen option is "Invest in Goods and Services," the person or company supports the development of actions on PIPC (Conscious Producer Investment Program) properties, either by volunteering by performing services, or by offering discounts or special conditions on products directly to producers on the platform, focusing on optimizing the implementation of Climate-Smart Agriculture strategies.
Among the benefits of investing in this option are: having the organization's logo on the website and also being featured in the project's official list and on the Cerrado das Águas Consortium's social media. Those who invest in this option will receive a kit to inspire their group on how to combat climate change and a simplified report to monitor the development of the actions.
When the chosen support option is "Financial Investment," the investment is made in financial resources, enabling the CCA to acquire labor, supplies, equipment, and other necessities for developing strategies on properties that will combat the climate risks identified in the river basins.
This option offers four categories with progressive investments and benefits ranging from having your organization's logo on the CCA website and communication channels, to hosting a CCA member for an environmental awareness lecture, and being mentioned in the institutional video as a supporter of the platform. Benefits vary according to the category.
To invest or learn more about the project, simply visit Invista pelo Futuro.
Contributing to the advancements of the CCA
As a collaborative platform, the Consortium has 12 coffee-growing companies that subsidize strategies and support initiatives to advance, acting as associate members. Through joint efforts, the CCA has accumulated figures that show it is possible to build sustainable productive landscapes, positively impacting the Cerrado biome.
These include:
500 hectares implemented using Climate-Smart Agriculture;
48,000 trees planted;
130 hectares of climate adaptation plans in 2022;
150 hectares of area undergoing restoration; and
367,334 tons of carbon sequestration potential.
With this initiative, the CCA hopes that the collaborative platform will expand, and that actions will be strengthened, involving the community in the initiatives.
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